Business Cards That Make Your Business Stick Out

One might ask how significant are business cards for the success of a business or what happens after one hands them out to prospective or current customers. It’s until one becomes an independent businessman or woman that one realizes how essential they are as part of marketing and networking tools. A good business card should always put creativity and artistic display at the core of everything. This is something that professional photographers and designers will always proffer to anyone who intends to design one. The cards should be exceptionally creative with inclusion of some unique features such as some portraits at the back of the card or an inspirational quote that will leave an indelible mark in the reader’s mind.

It’s always necessary to think of a card as a marketing tool from the onset. There are common mistakes that many business people make by making it a directory of contacts and poorly elucidating on the services they offer, and thus making the card lose the taste immediately after exchanging hands. Think of the impact that a card designed with high resolution with lucid and well cut out graphics and letters. The selling point of such a card will undoubtedly be high and will always bring out the rare Wow factor.

If one has a small business offering products to the market, it is always advisable to include a product picture at the back of the card while at the same time ensuring that the card professionally designed and are the type that one can hardly throw away. The best way to achieve this is to look for designers who print full color on both sides of the card. One can choose the best photos or choose from the color schemes and designs that they have in their numerous templates although using the available flexible templates usually works well. All one needs to remember is that creativity is the bench mark with which to measure whether the business card will stick out or not.

How to Design a Good Website For Your Online Home Business

Building a website can be considered in 2 ways. You can consider it simple – a few WebPages, a few pictures, and a few paragraphs of words and you’re done. Or you can find it complex, hundreds of pages of products, ecommerce facility, a FAQs page, a feedback form and so on and so forth. At the end of the day though, all websites want to achieve the same results – more visitors and thus more customers. Here are the 3 main goals you must consider when designing a website for your online home business including some tips to help you achieve them.

Goal 1: Attractive

If your website is an eyesore then no matter how good your product is or how well you serve your customers, you need to make a good impression because first impressions. If you have a poor looking website with flashy banner all over the place then visitors most likely would not come back. Here are some tips when designing the look of your website:

-Don’t clutter your website with too much information, banners or colors that can hurt ones eyes. Plan the layout of your website with care.
– Have reasonable size font in a nice color. There is nothing wrong with black. It is bold and clear. Use the same font throughout the website.
-Don’t make your website too colourful. Stick to one color scheme.
– Avoid using too many banners.

Goal 2: Easy navigation

How many times have you given up on a website because you couldn’t find the page you were looking for? or the links were broken?

– Make sure you have a simple menu system and regularly check your links.

-Make sure you make it obvious to your visitors what your online home business is about. Don’t have paragraphs of text and not mention exactly what you have to offer. Customers are not going to read it if they are looking out for something in particular.

-Have a FAQs page, as many people find this page helpful if they can’t find what they want on your main webpage.

Goal 3: Fast Loading

On average customers spend barely 10 seconds on a website initially when they are looking for something and it is therefore crucial for you to sell you website to them within this time frame. If your website takes ages to load your most probably would lose a customer as they do not have the patience to wait around to discover your website.

-Try not to use too many images or large size images. Reduce your image sizes if possible.
-Try not to use videos or music on your website. This can startle many people who are “just browsing” and they are surely to press that little cross in the top right hand corner.
-Don’t use a Flash introduction, although these can be quite attractive they do have a tendency to deter people as they wait for it to load.
-Don’t use pop-ups on your web site. These can slow down your website’s loading speed as well as annoy your visitors, making them more likely to leave your site.
Overall there are some rules when designing a website for your online home business. Stick to some of the tips above, stay practical about the whole idea and you will find more visitors will warm up to your website and services.

For more internet home business tips visit eBiz-Directory.com.

If You Have an Online Business, Stick With an Established Business Plan For Success

Too many times you come across news or otherwise hear of someone touting the millions they intend to make with an online business; and there is nothing wrong with that because ambition and self-drive is a key component to the success of any venture. After all, some of the most successful companies in the world today are technology companies with a stake in the Internet. It is also true that technology and the Internet has made the transition from a startup to a multi-billion dollar company to be rather short when compared to companies in other industries. Now herein lies one of the fundamental problems bedeviling many web-based businesses today: that is, a conscious or subconscious expectation that huge profits can be realized almost overnight without expending any effort or laying out a plan for achieving that success.

When you think about it though, an online business is just that: a business. And this means that the general principles that are usually required in order for a business to succeed also apply to web-based businesses. That then implies that the key to succeeding to online business is laying down an elaborate business plan that defines the overall business strategy and describes the processes required from the point of sourcing the clients, delivery of products and service, the expenses likely to be incurred and the means through which payment will be received.

In fact, a business plan is probably more critical when it comes to online businesses than it would be for other types of businesses. Think about it: what exact type of business does the term ‘online business’ really refer to? In reality, the term is quite broad and covers a broad array of avenues through which one can generate revenue online; and more are coming out every other day. If the online business entrepreneur does not zero in on a particular type of business and exert their effort into making that strategy succeed, they can very easily get distracted by the plethora of emerging ideas for making ‘fast cash’ online.

Whether one is intent on joining an advertisement revenue sharing arrangement for such as AdSense, looking at affiliate marketing through services such as ClickBank or simply selling their own product and service directly from their own website, web-based business just like any other business, takes time before one can start to rake in a significant income. Techniques such as SEO (Search Engine Optimization) that are used to raise the prominence of one’s website take a while before the start to bring in a good income.

The online business entrepreneur must set out and stick with his or her business plan if they hope to succeed. This does not mean that they ignore useful advice that they can use to further improve their business plan since even the best business plan will always have areas that can be changed for the better. In addition, other changes to the business plan may be as a result of changing dynamics of the business environment. However, any such circumstances must be careful evaluated to make sure the change to the business plan is truly warranted.