Home Based Internet Business – Stick With Paid Blog Hosting Services

There are certain moves that are wise for a home base internet business decisions, and then there are moves that can be problematic. Now, problematic does not mean that the idea is a bad idea; it just means that there are certain potential hazards that may undermine you blog’s monetary ventures. Of course, these are hazards that must absolutely be avoided!

Yes, there are some purists out there who don’t like the concept of blogging for money with a home base internet business, but to possess such an attitude lacks a fundamental understanding of publishing. (Blogging is really electronic publishing) Newspapers have advertisements, magazines have advertisements and even newsletters have advertisements. This is because without a steady stream of revenue a publishing venture will be forced to limit its size, scope and frequency. This is why it is important not to place your blog in a situation where its revenues streams may be negatively impacted. Probably the best way to avoid this would be to stay away from all free blogging sites.

This may seem like a heresy to some, but the fact remains there is significantly more flexibility on the part of paid blogging sites than any free service. Consider MySpace as an example. For many, MySpace became an excellent site for blogging since it came built in with an audience of millions of members. But, MySpace is an awful, awful site for blogging for money. This is because the rules are extremely restrictive. For example, affiliate marketing – a hallmark of online revenue generation – is barred on MySpace. Also banned is any type of pay per click advertisement ventures. Ok, scratch that. There are PPC advertisements but they are owned exclusively by MySpace and you do not share in the revenues. Worst of all, there is “regulation” of any links placed on the MySpace blogs so it is difficult to use a MySpace blog to promote a home base internet business. In fact, MySpace often looks at such links as spam and nullifies the ability to follow the link.

Now, this is not stated to cast MySpace as a villain. MySpace owns its blogs and can do with them what they wish. Therein lies the problem – the blog does not belong to the blogger and that means the blogger is bound to the host’s terms and conditions. So, to avoid such a problem it would be best to form your blog via a paid blog hosting site. When you use a paid blogging service you will be granted far more flexibility. Best of all, with this flexibility there comes more opportunity to make money. As such, sticking with a paid blogging site is an absolute must for those looking to make money blogging with a home base internet business.

Obviously, that is a huge endorsement for using a paid blog hosting service. They are critical for anyone seriously looking at a career in blogging.

Are You Putting Yourself Out of Business?

Have you heard either of these pieces of advice, “Do what you have always done and you’ll always get what you always got” and “More of what’s not working won’t help”?

The first one is no longer valid and the second one gets proven in the small business world everyday.

When it comes to marketing why does the first statement not work anymore? Simple, with all the changes that bombard our businesses, clientele and technology on a daily basis it is ludicrous to expect the same results. You see examples of businesses sticking to outdated and unimaginative approaches to marketing and then being surprised with declining results.

In a recent marketing analysis I did with a local business owner I did a very poor job of keeping a poker face. His business was now in such dire straits that they had gone from a fancy office with many employees to a few employees working from the kitchen table at home. His company had tried “cold calling” as their main strategy to build their business. The results were dismal.

What was the logical response to their poor results? You guessed it, they hired more people to cold call. They lost more than most small businesses will earn in the next 5 years. When I asked him why they would pour more money into something that was clearly not working he responded with, “We figured we just needed to get our name out there more and eventually things would take off!” The only thing that took off was their money and eventually their employees.

I’m not going to beat this fellow up because we are all guilty of hanging in too long with an ineffective strategy or two. That is why it is so important to be able to step back and evaluate your marketing efforts. Are they working? Are they cost effective? Are they getting you the results you want? If not, how long do you plan to continue using them before finding something better? How long can you afford to stick with something that isn’t working?

Once You Choose a Business, Quit Looking – If the Grass is Greener, You Are in the Wrong Business

If this scenario has not happened to you, you either haven’t been trying to get something going online for very long, or you did your homework first.

You go surfing for the next, best business opportunity– the one that will put all others to shame. You give out your name, email, and phone a few times, and before you know it, your mailbox is filling up, your phone is ringing, and you see even more opportunities than you knew existed. A few of them look interesting, so you enter your information a few more times. You look up, and are positive you are getting mail from everyone in the universe. Finally, you pick one out, give them your money, put your name on the replicated company website, and wait for the money to pour in. And wait. And wait. Finally, to fight the frustration and boredom of a virgin website (not been visited by anyone but you), you start the search all over again. Sound familiar?

Continually surfing the net for your next business opportunity before you have gotten the one you are on up and going, is a sure sign you are not in the right business. If you aren’t happy with the company, the products, the pay plan, or the training, it’s time to move on. This time, be sure you are making the right choice. don’t make your decision about which business to join without doing all of your homework first. If you don’t have a concrete set of guidelines that your business has to meet, you will be tossed to and fro by the hype more than by how the opportunity fits you and your situation.

For help in setting up your guidelines, read my four part series entitled “Evaluating an Online Business– Things You Should Know…” It will give you some guidelines for developing your own checklist, and how to stick with what you want. If you choose the correct business for you to start with, the time you are surfing the net now for another business will be spent building the business you have. Once you start a business, stick with it and give it your full attention. You will not be successful if you don’t actually work at it, and you will not actually work it unless you have taken the time to find the correct business for you.

If you would like to see a business whose “business” is teaching you everything you need to know about the building a stable and successful Internet marketing business, check out TheLastBestBiz.